Concept Development

Concept Development
For Food Clients in Fresh, Processed and Frozen

Concept Development within Fresh Insight is based on a combination of Consumer Insights & Trends in Food,

We have a lot of knowledge and insight at consumer level (from focus groups, observations, online sessions, quan studies, social media etc.) gained in the past 15 years in Food : Fresh Produce, Frozen and Processed.

Next to that we are actively analysing Consumer Trends at local and global level.

So if you are looking for a (product/packaging) concept that will create value at consumer level you should contact us!

Fictional case study

Contact about this case


Elena Ozeritskaya

Founder & Creative Director